Stan Maxwell is the Chief Strategy Officer for Proforma. He works closely with Proforma’s Technology Team to drive the ongoing development of the company’s $10 million proprietary technology platform, lead the management of external development partners and identify internal process optimization to ensure integrity of the production and release schedule. 

Stan has twenty-five years of executive leadership within operations, technology,process improvement and sales management. 

Prior to joining Proforma, Stan served as the SVP of Global Sourcing for Catalina Marketing after holding multiple positions including SVP of Global Operations and SVP of Retail Network Services. Stan was responsible for developing and implementing new industry technologies, leading global sourcing, strategic negotiation and partner management.

Before Catalina, Stan was the VP of Sales at NCR Corporation where he managed various sales teams responsible for more than $50 million in revenue.

Bachelor of Science degree in Commerce and Business Administration from University of Alabama with a focus in Marketing and Management.

Doug Kordel


Brian Carothers

Chief Technology Officer

Stan Maxwell

Chief Strategy Officer

Vera Muzzillo

Chief Executive Officer

Billie Jo Mathusek

Chief Marketing Officer

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